We know you’ll all be busy gearing up for the festive season so we thought we’d give you a taster of what you can expect to see and hear over the coming weeks as the BID team put into action the promotion of the city centre as the go-to location in the run up to Christmas.
The brand new Christmas lights are being installed in phases to ensure minimal disruption to businesses. The phasing has also been organised to build public excitement about the final look and feel of the complete display. There’s more to come so keep your eyes peeled.
CHICHESTER GIFT CARD
With over 124 shops now signed up to accept the Chichester Gi Card – Christmas stockings all over the city will be filled with this fabulous, user friendly Christmas gift, keeping spend within the city business community and helping your tills ring out joyfully over the coming months.
We need your help to get the message out to as many people as possible about how versatile this card is. It makes a great end of year corporate gift, staff thank you, teacher present and is possibly the best present option for the man/woman in your life who has everything.
The Chichester Christmas Festivities brochure is underway and will be available shortly. This useful fold-out brochure will list all Late Night Shopping dates and times along with the timings of all BID street entertainments. It will also include details of: Park & Ride, Christmas Market dates, Father Christmas appearances and highlight the new digital pop-up radio station from Spirit FM, “Christmas Spirit”.
The BID Team have arranged a magical Nutcracker themed trail for visitors and shoppers to the city to encourage dwell time and foot ow. 10 oversized (6 tall) Nutcracker Kings will be guarding various locations around the city centre. e trail has been devised to take people around both main and side streets, and can be completed in any order. All the participants need to do is locate ALL 10 Nutcracker Kings and note down their names on the form inside the specially produced FREE Nutcracker Trail booklet to be in with a chance of winning one of 5 extra special prizes. e trail runs from 24th November to 24th December so there’s plenty of time to get entries in. e trail can be picked up at any time, it can be done all in one go or completed over a few visits – the choice is completely up to the trail finders. 5,000 free trail booklets will be printed and distributed to all shops so that you can hand them out to your customers and get as many people engaged as possible.
Perfectly timed: There will be a lot of media surrounding the new Disney Nutcracker lm, and we can look forward to Chichester Festival Theatre’s production of the tale by the Moscow City Ballet too.
NB: Our Nutcracker Kings will only be on guard during city centre business hours. Drapers Yard (Nutcracker King no.10) is Closed Sundays and Mondays, entries can be posted or dropped off to Chichester BID at 82 North Street, Chichester. PO19 1LQ or into Clothkits, The Hornet, Chichester. PO19 7JG.
LATE NIGHT SHOPPING
Thursday Late Night Shopping will take place on the following: 29th Nov, 6th Dec, 13th Dec and 20th Dec
Please tell us if your business is taking part in Thursday Late Night Shopping. The BID Team have arranged festive entertainment on these nights, with very talented street performers who will help jolly shoppers along in their search for their perfect gifts. If you can’t stay open we would like to suggest that, where possible you can keep your shop lights on for the evening so that the city streets look warm and inviting. It will really make a difference to the atmosphere on the streets, and if you can’t stay open for the evening, customers and passers by will have an excellent chance to window shop and make a mental note to come back and purchase from you.
CHRISTMAS SPIRIT RADIO
Spirit FM are launching a new digital pop-up radio station on 1st November 2018 available on all your devices, sponsored by Chichester BID on behalf of all city centre businesses. The radio station will promote the city centre as the place to visit, shop, eat and enjoy this season, reinforcing the ‘Shop Local’ theme. Unlike a normal radio station the music on Christmas Spirit will be uninterrupted by other messages, commercial advertising or dialogue. e only thing you’ll hear are Christmas themed songs and messages promoting Chichester as the perfect shopping destination. ere will be 6 messages promoting Christmas in Chichester per hour equating to 144 plays per day – so over the full 61 days BID messages will play over 8,700 times.
Please check the BID and Spirit FM (www.spiritfm.net) websites for details on how to tune into this brilliant station.
The Chichester BID Team have once again partnered with Festive Illuminations to bring you authentic, real Christmas trees, sourced locally with warm white low voltage LED fairy lights. It’s great to see so many businesses getting into the seasonal spirit by taking up the early bird Christmas tree offer.
By ordering a Christmas tree you are collectively helping to increase the city centre ambience over the Christmas period. Order your tree today by contacting [email protected]